Ad & PPC Copywriting

What this service includes

Ad copy is the most accountable form of writing there is. You can see exactly what it does and what it costs. That accountability is also what makes it hard to get right. A bad headline costs money every time someone clicks on it with the wrong expectations. A vague CTA drives up cost-per-click without improving conversion. We write ad copy that is specific enough to qualify the right audience and compelling enough to earn the click. For Google Search, that means headlines and descriptions that match intent precisely. For Meta, that means copy that interrupts the scroll with something the right person recognises as relevant. For LinkedIn, that means professional-grade content that speaks to business problems without sounding like a company newsletter. Every ad set includes multiple variants for testing.

Deliverables

Who this is for